Wink Bingo Slots

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Wink Bingo is an online bingo website launched in 2008. It is part of 888 Holdings, and is based and licensed in Gibraltar.^[1]

History[edit]

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Wink Bingo launched in 2008 and under chief executive Eitan Boyd^[2] it grew to 60,000 active players within two years. It had an estimated £1.3 million profit in the first 11 months of trading,^[3] and by 2009 it had estimated annual revenue of £15 million.^[4]

In 2009 Wink Bingo was purchased by 888 Holdings Plc,^[5] which operates a number of entertainment brands including 888casino, 888poker and 888sport. The initial up front fee was reported in the London Evening Standard to be £11 million, rising as high as £59.7 million depending on performance-based earn out arrangements.^[6] The acquisition included Daub Ltd’s other online bingo businesses Posh Bingo and Bingo Fabulous.^[7] In 2011, the sellers agreed to amend the terms and accept two subsequent payments in addition to the initial cost, of £9.2 million in May and £6.1 million in August.^[8]

In 2011 Wink Bingo sponsored ITV2's The Only Way Is Essex,^[9] and other notable advertising campaigns have included sponsorship of Harry Hill's TV Burp.^[10]

In 2014, Wink Bingo rebranded with an updated slogan 'Wink if you're in!', with an aim of creating a 'sunny, calm and inclusive' online destination,^[11] and an accompanying TV commercial featuring the Ottawan song D.I.S.C.O. re-recorded as B.I.N.G.O..^[12] Wink also launched a new digital magazine, 'Winkly', and 'Winkipedia, a bingo encyclopedia'.^[13] Wink Bingo is available on desktop and as a mobile app.^[14]

Wink launched Wink Slots in 2016 as a companion site to Wink Bingo.^[15]

The Advertising Standards Authority has ruled on Wink Bingo's advertisements on a number of occasions. In August 2008, Wink ran a television ad which showed a midwife celebrating while at work at a hospital maternity unit. The ASA banned the ad, concluding that it condoned gambling in the workplace and suggested that it took priority over professional commitments.^[16] In June 2013, the Gambling Reform & Society Perception Group (GRASP) challenged the use of semi-naked 'athletic' men together with the claim 'Go on ... you know you want to' on an outdoor ad, suggesting it linked gambling to seduction and enhanced attractiveness. The complaint was not upheld.^[17]

The site underwent another rebrand and pop art inspired redesign in April 2018, taking on a new tone of voice and a new slogan, 'You’ve Earned It'. An online shop was added, where players can redeem reward points for free play or vouchers for online high street retailers.^[18]

Cancer Research UK campaign[edit]

In 2015 Wink Bingo began an open-ended partnership with the Peter Andre Fund to raise money for Cancer Research UK.^[19] Peter Andre also met with players who were selected in a raffle.^[20][21]

Awards[edit]

References[edit]

1. ^'888 Holdings PLC profile'. Bloomberg Markets. Retrieved March 31, 2016.
2. ^Andrew Hore (February 8, 2016). 'Tips for IPO investors'. Interactive Investor. Chief executive Eitan Boyd built up bingo network GlobalCom and Wink Bingo prior to their sales to 888
3. ^'888 gets the nod for online bingo business Wink'. London Evening Standard. 22 December 2009.
4. ^'888.com acquires Wink Bingo'. Marketing Week. December 23, 2009.
5. ^Matt Scuffham (December 22, 2009). '888 buys Wink Bingo for up to £60 mln'. Reuters.
6. ^Alistair Osborne (April 11, 2011). 'Gigi Levy stays at 888 to avoid Wink Bingo charge'. The Telegraph.
7. ^Nick Hasell (December 23, 2009). 'Prospects for online bingo shorten odds of 888 success'. The Times.
8. ^'888 wins price cut from mystery sellers of Wink Bingo'. London Evening Standard. March 18, 2011.
9. ^Maisie McCabe (January 26, 2012). 'Towie sponsorship deal'. Media Week. Previous sponsors (Sony PlayStation DanceStar, lip care brand Cymex and Wink Bingo) signed up for one series each.
10. ^John Reynolds (January 26, 2010). 'Mars replaces Wink Bingo as official sponsor of 'TV Burp''. Brand Republic.
11. ^Eitan Gorodetsky (January 30, 2015). 'Wink Bingo – The Art Of Rebranding'. calvinayre.com.
12. ^'New Advert From Wink Bingo Featuring Ottawan'. Bingo Supermarket. 10 December 2014. Retrieved 28 June 2018.
13. ^Ted Menmuir (November 30, 2011). 'Wink Bingo launches digital magazine'. SBCNews.
14. ^'Wink Bingo iPad App Review'. AOL. Retrieved 4 April 2016.
15. ^'Wink Slots launches'. Yogonet. January 25, 2016.
16. ^Mark Sweney (August 20, 2008). 'MP outfoxed as bingo ad escapes ban'. The Guardian.
17. ^'ASA Ruling on Cassava Enterprises (Gibraltar) Ltd t/a WinkBingo.com'. Advertising Standards Authority. June 12, 2013.
18. ^Sam Coleman (26 April 2018). 'Wink Bingo relaunches with new look and offer'. OnlineBingo.co.uk. Retrieved 28 June 2018.
19. ^'Wink Bingo partners with the Peter Andre Fund'. Daily Mirror.
20. ^'Meet Peter Andre With Wink Bingo'. Manchester Confidential. August 27, 2015.
21. ^'Peter Andre remembers late brother with new charity campaign'. Hello!. May 7, 2015.
22. ^Becky Liggero (18 June 2018). 'WhichBingo Awards 2018 Recap'. calvinayre.com. Retrieved 28 June 2018.
23. ^'Wink Bingo wins Online Bingo Operator of the Year Award'. Which Bingo.^{[dead link]}
24. ^'BingoPort.co.uk Players Choice Award'. BingoPort.co.uk. Retrieved March 31, 2016.

External links[edit]

Wink Slots Casino Review

Wink Slots is part of the globally famous 888 group, which means that you can expect the highest of quality. Our jungle genius reviewer is the Casino Gorilla, and he is certainly familiar with the 888 Group and the high standards to be expected from any of their online casinos. The Wink brand is more famous as an online Bingo site, but Wink Slots marks their evolution into a casino site as well. The casino opened in 2016 and is a high-quality site with an eye for mobile users and an excellent selection of gaming options.

• Great Choice Of Slot Games
• Fantastic Live Casino
• Plenty Of Promotions

Wink Slots Casino Welcome Bonus

Wink Slots Casino is certainly generous when it comes to giving away bonuses, as you will see when you pay a visit to their Promotions page. After you make your first deposit of £10 or more you will earn:

• 100% Bonus up to £100 + 30 Free Spins

To withdraw your winnings you must wager the winning amount a reasonable 30 times. Note that winnings from this promotion are capped at £400. Whether it’s a good deal or not very much depends on how that first spin of the wheel works out for you.

• £10 minimum deposit
• Wheel spin valid for 7 days after deposit
• Bonus wins capped at £400
• Wagering requirements x30 winnings
• Video Slots PJP & Slots, Arcade, Scratch Cards and Keno – 100%
• Hi-Lo games, Roulette, Blackjack and Video Poker – 0%.

Free Spins

Free spins are an excellent way to become acquainted with slot games on a new casino. Here you will earn:

• 30 free spins when you make your first deposit of £10 or more

The spins can be used on any of the below slots:

• Starburst
• Berry burst MAX
• Aloha! Cluster Pays
• Finn & The Swirly Spin

Anything you win from your free spins must be played through 30 times to make them withdrawable. Winnings are also capped at a maximum of £400 on this specific promotion.

Bonus Code

Slots And Bingo Games

Although you won’t need to enter a bonus code when you claim your welcome bonus, you will need to take action in order to make use of it. Go to the ‘My Wink’ section of your account after you make your first deposit of £10 or more. You will see a trophy tab there which you should open so as to claim your prize. Wink Slots run lots of promotions – typical for casinos from the 888 Group – and many of these require players to enter a bonus code. You will be informed when this is required and should enter the code in the space provided when you go to make your qualifying deposit.

Slot Games

Wink Slots have given the nod to a number of different developers to add their games to their well-supplied site. That means you can get to enjoy slots from such eminent developers as NetEnt, 888, Bally, IGT and WMS. There is a good variety of games to choose from, along with a nice selection of bumper jackpot slot games. The biggest of those jackpots is definitely the Mega Fortune Jackpot game from NetEnt where millions are regularly up for grabs.

Some of the more popular slot games on the site include the following:

• Eye of Horus
• Starburst
• Fruit Blast
• Ted
• Aloha Cluster Pays
• Amazon Queen
• Rainbow Riches
• Irish Riches Jackpot
• Guns’n Roses

Live Games

The Casino Gorilla’s eyes lit up when he beheld the range of live games available from Wink Slots. When you see a casino whose name emphasises the slot gaming section of the site it can be at the expense of traditional casino table games. However, that is most certainly not the case here. Blackjack and roulette games are readily available as you would expect from even the smallest of live casinos.

These are complemented by other exciting live games such as:

• Casino Hold ‘Em
• Baccarat
• Caribbean Poker
• Dream Catcher
• 3 Card Poker
• Live Dragon Tiger

With a selection like this there is no chance of getting bored with live casino action at Wink Slots.

Mobile Gaming

The design of the Wink Slots Casino works better on mobile devices than on desktop where it can look a little bland. Mobile users will be delighted with the quantity of games available to play on the move, including the best slots and live casino games. Mobile apps are available from iTunes and the Play store so that you can have easy access to the casino on your phone or tablet. If you prefer you can simply play by logging into the site via the URL of your browser for instant gaming without the need for additional storage on your device. The casino functions perfectly on all modern Apple and Android smartphones and tablets.

Transactions

There aren’t too many payment methods made available from Wink Slots, but what is there should be sufficient for most. Visa and Mastercard are still the most popular payment options, although more and more people are turning to electronic wallets like Neteller and PayPal to make deposits and withdrawals. The virtual Visa card Entropy is also on offer at this casino for UK customers. Other markets will find different options available which relate to their specific regions.

Security and Fairness

You certainly won’t need to worry about security and fairness when you sign up with this online casino. Wink Slots is regulated in both Gibraltar and the United Kingdom and these are two highly respected gaming authorities.

eCOGRA is an independent body which tests games for fairness and they have certified that the games available at Wink Slots pay out fairly and correctly. Encrypted software is employed to make sure that all transactions proceed smoothly and correctly.

Support

Get in touch with the highly-trained support team at Wink Slots any time of day or night to have your issues resolved. The FAQ section is pretty thin so you may well need to contact support directly to find the answers to your questions. This can be done via live chat, telephone or email. They promise a response to emails within 72 hours – not exactly lightning fast – so live chat will probably be the better option if you need answers in a hurry.

Restricted Countries

United States of America, Israel, Turkey, Spain, France, Italy, Denmark, Belgium, Gibraltar and Antigua

Wink Slots Casino Experiences – Conclusion

The appearance of Wink Slots is a bit of a disappointment, as it is pretty much a cut-and-paste type standard online casino. Luckily there is more to this casino than the visuals, as you can find a large selection of slot games from some top developers. The Promotions page is stuffed with different offers including a nice welcome package. Look past the boring design and there is a lot to enjoy at Wink Slots.

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